Monday, March 2, 2009

If i was the BOSS!

If I was the boss??? The thought alone already boils so much excitement within me! The things I can do, the impact I’ll have, the changes ill make… one day…

But for now, I was the boss, there’s so many things I would want to change and improve. I work for quite a big retail company that is driven by buying and not marketing. In today’s day and age, many of the big, successful companies are marketing driven companies, eg. Coca Cola. So you tell me, how did Coca Cola become such a huge, global icon? Through Marketing and Public Relations of course. With that thought in mind, let me get back to my point…yes I have a point…

Because the company I work for is not a marketing driven company, our department always feels the pinch when there are budget cuts or blame needs to be shifted. This is a clear indication that marketing is a supporting function and the driving function of the business.

So, you might be asking yourself? What would I change? Firstly, salaries to be increased!! I believe that if you pay peanuts, you get monkeys. Employee performance is based on many aspects of which one of them is how happy they are with their income. Also, the working environment in which my staff work (if I was the boss of course, I would have staff), should that of a happy and healthy environment. An environment where resources are readily available and communication flows freely from top management down to lower staff and vice versa. This is in the ideal working environment of course.

Another aspect that I think is critical is staff moral! I was the boss, I would make sure regular team building exercises are initiated and implemented to keep staff morale high. Another way in which this can be done is through incentives. I was the boss, this would be priority on my list.

I think that if you as the BOSS, keep your staff happy and treat them with the respect that they deserve, you intern will get staff that is happy, productive and willing to go the extra mile!

These are just a few of things I would change if was the boss.

3 comments:

  1. Your approach to the topic is rather realistic, not anything near as outlandish as other people's blog post, including myself, that I have read. Is this a reflection maybe of your own experiences? Your blog entry represents a boss who is emotionally intelligent which is such an important aspect of a leader/boss. Your second last paragraph is so true because as a Boss you reap what you sow.

    Your introduction reflects something a presidential candidate would say. Maybe you should not be aiming for being the boss, but the president.

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  2. I totally agree with your statement 'salaries to be increased!! I believe that if you pay peanuts, you get monkeys. Employee performance is based on many aspects of which one of them is how happy they are with their income', I think alot of bosses dont realize that they want their staff to make them millions and pay them a couple thousand, this eventually wil catch up with them!

    I also feel understanding communication, team building exercises and incentives are the way froward for good staff performance.

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  3. hey girls...thanks for the comments..i think that it's high time that us young educated individuals get recognised for our efforts! We might not have all the experience but we bring something to the table that nobody can take away...and that is our YOUTH!!!

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